Ready. Fire. Aim.

Konichiwa you brilliant and bubbly spark of genius...

Way back in 2004 I was introduced to the Clifton's StrengthsFinder. It's a self-awareness assessment based on positive psychology. The clever people at the Gallup Organization who developed it figured out that we make our greatest contribution when we play to our strengths. 

Go figure?

Anyways. I discovered one of my top strengths is Activator. Which is just a fancy way of saying I like to make things happen.

In fact, I have to act. 

If you spend a day with me, you'll see I'm almost obsessive about jumping in and figuring things out. 

Ready. Fire. Aim. 

I learn by doing. Rolling my sleeves up and diving straight into the chaotic fray.

Maybe you can relate?

Maybe not.

But, if you can, then you know there's a danger to experiential learning: it's risky.

I am at my best when I can make an instant impact. I'm a hands-on learner.

Which is why armchair quarterbacks frustrate the hell out of me.

So do casual observers. I don't have time for people who just want to play mental gymnastics and theorize about life.

Life is meant to be lived. Something you cannot do from the sidelines.

This is just one attribute of my personality. 

What about you?

What makes you unique? How do you prefer to learn? What activities and experiences make you come alive?

If you don't know or haven't taken the time to figure it out, then you should. And, I'd love to help you. 

Because self-awareness is the most important soft-skill you can develop in business and life. 

If you're reading this and you're not sure what makes Well, then we should talk. Like, this week. The first call is always on me. No strings attached. 

Simply head over to and start a conversation that will change the direction of your life.

It's one I've had a few thousand times.

Here's to knowing who you are inside and out...

Steve Knox

PS. Share this with the person you know who needs it the most. Then follow-up with them over coffee about what they need to do next.